Ella Davies

Ella Davies

Ella Rose Financial Ltd

Minimum savings/pensions: Any amount

0161 300 0019
Based in Altrincham
View location

Verified since: May, 2024

5 out of 5

18 reviews


Checks carried out by VouchedFor

  • FCA Regulated

    Last checked: 18 March 2025

  • 14

    Recent Client Reviews

    Verified reviews: 100%

  • Independent Financial Adviser

    Last checked: 16 December 2024

  • Qualifications Uploaded

    Qualifications not yet added

  • Transparent Fees

    Fees not yet added

Checks carried out by VouchedFor

  • FCA Regulated

    Last checked: 18 March 2025

  • 14

    Recent Client Reviews

    Verified reviews: 100%

  • Independent Financial Adviser

    Last checked: 16 December 2024

  • Qualifications Uploaded

    Qualifications not yet added

  • Transparent Fees

    Fees not yet added

Ella Davies FPFS is a Chartered Financial Planner and one of the first female Fellows of the Personal Finance Society. After a longstanding corporate career, Ella established Ella Rose Financial in February 2023 with a vision to make financial planning less complex and more transparent. Ella provides holistic advice to individuals, families, business owners, and entrepreneurs, helping clients formulate their objectives and goals and putting long-term plans in place. Outside of work, Ella enjoys the outdoors, walks with her dog Bruce, keeping fit and healthy, and spending quality time with her loved ones. A note from Ella: “The financial services industry is (slowly but surely!!) evolving for the better and I am delighted to be part of that. Ella Rose Financial was established to embrace and drive forward those changes, removing any barriers to advice and providing a safe place for clients to explore and unlock their financial potential. I love working closely with my clients and their families, getting to know them and what they are looking to achieve. Whether that be to plan for a business exit, save for retirement or perhaps factoring in a specific expense….such as following their favourite band around the world…yes this is actually written into a financial plan for one of my amazing clients, and I am 100% here for it! It is my job to understand how my clients would like to live their life and help them make that happen. Life is for living after all”

Offers available through VouchedFor

Contact Ella through VouchedFor and your initial 1 hour meeting or phone call will be free of charge. You can use this to discuss your situation and find out whether you feel they are a good match for you.

£430,000 Consumer Protection

Your money is protected against bad advice by the Financial Ombudsman Service up to a maximum limit of £430k and by the Financial Services Compensation Scheme (FSCS) if the company goes out of business (in which case, limits may vary - see the FSCS website for more details).

About Ella's clients

Based on responses provided by clients who have reviewed this adviser

Clients' level of financial expertise

LowAverageHighVery high

Household income

£0-30K£30-50K£50-100k£100-200K£200K+

Savings

£0-50K£50-100K£100-300K£300-500K£500K+

Age group

18-3435-4445-5455-6465+

Clients' level of financial expertise

LowAverageHighVery high

Reviews of Ella

Are you a client of Ella? Write your own review
Review

by a verified client in Devon

a month ago

Overall

Advice

Service

Value

What were the circumstances that caused you to initially look for an adviser?

My husband and I are settling down with two young children and our first mortgage. I also run my own business. I was keen to work with a financial advisor to learn the best way to manage my personal and business finances, to prepare for my family's future and for my husband and I to protect our children financially if something were to happen to us.

How has Ella Davies helped you?

Ella is incredibly good at listening to you explain the situation and then taking what you have told her and identifying the key areas where she can assist you. She is very engaged in your personal situation and is good at asking follow up questions and getting to know you, your family and your views for the future in detail. Although Ella is very capable, she is also very good at engaging outside help when she needs deeper knowledge. Ella truly wants to find the best outcomes for you.

Have you seen the outcome you were hoping for?

I have. Ella has been exceptional at working with me on different topics and engaging outside teams to achieve the outcome I have wanted.

What could they have done better?

Nothing.

Review

by a verified client in Buckinghamshire

2 months ago

Overall

Advice

Service

Value

What were the circumstances that caused you to initially look for an adviser?

To manage multiple investment and pension pots, as well as inheritance planning.

How has Ella Davies helped you?

Ella has helped us get our finances very well organised. Our investments are working efficiently for us and our pension pots are consolidated. We have put in place appropriate protection for unforeseen circumstances and estate planning has been put in place.

Have you seen the outcome you were hoping for?

Most definitely. Our investments are doing well and everything feels very organised.

Review

by a verified client in Cheshire

2 months ago

Overall

Advice

Service

Value

What were the circumstances that caused you to initially look for an adviser?

We felt that we weren't valued clients of our previous financial advisory firm.

How has Ella Davies helped you?

Ella dealt with the switch from our previous advisers in a very efficient and prompt manner. She met with us several times to review our financial position and goals; ran through the variety of options open to us and then gave us very clear advice as to the investments that best suited our situation. She then implemented the changes to our investments and kept us informed throughout the process. Ella is a great communicator, is very organised and provides an extremely professional and friendly service. She also has a very clear and transparent fee structure.

Have you seen the outcome you were hoping for?

Yes

Ella:

Thank you for taking the time to leave a review, it is really appreciated!
Review

by a verified client in Nottinghamshire

2 months ago

Overall

Advice

Service

Value

What were the circumstances that caused you to initially look for an adviser?

I wanted advice on my pensions and in particular consolidating them. I also wanted advice on pension and financial planning for the future to help inform my decision on when to retire.

How has Ella Davies helped you?

Ella helped consolidate my pensions into one pot and helped me to plan for the future which has crystallised my thinking on when to retire. Ella has provided me with advice which I have every confidence in.

Have you seen the outcome you were hoping for?

Yes, I have. My pensions are much better organised

What could they have done better?

Nothing from my perspective.

Review

by a verified client in South Yorkshire

2 months ago

Overall

Advice

Service

Value

What were the circumstances that caused you to initially look for an adviser?

Our original Financial Advisor who had looked after us for about 20 years was retiring. My wife and I thought it was a good time to look at what other advisors and companies could offer. Ella came recommended and from our first meeting she impressed us with her knowledge, experience and the simple and easy to understand way she explained everything to us. We have since been with Ella since 2018 and have never once doubted that we made the right decision.

How has Ella Davies helped you?

Elle initially did a full review of our savings and investments including looking at the market to see which providers offered the not only good returns but lower charges to maximise growth. We have been pleased with the results and we like the way Ella continues to look at the market going forward. There is a saying "don't fix what's not broken" but it is always worth looking at what different providers offer as things do change over time and we like the way Ella continues to look and compare what is available. We have moved our main pension to a different provider twice in the past 8 years and on both occasions felt it was the right thing to do at the right time.

Have you seen the outcome you were hoping for?

Yes. We are pleased with the lower charges and the overall growth we have seen.

What could they have done better?

Not a lot. One of the good things about Ella is that although we have an annual meeting to look at performance and overall planning she is always available should we want or need to contact her. She's approachable, easy to talk to, understanding and very good at her job.

Ella:

Thank you for taking the time to leave a review and being such longstanding clients, I really enjoy working with you both!

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